dance studio

A formal dance studio out of Raleigh, North Carolina was looking for a new look at feel for their brand.  The owner wanted a logo that was playful and friendly, attracting people of all sizes, shapes, and ability, and having a sense of movement that spoke to the studio's name and purpose.  The only limitation the client requested was that the figures be red and blue.  Originally I was commissioned to design one single logo however the client enjoyed the multiple iterations so much that they decided to keep all varieties for their branding.